Is the negativity attached to ‘Sales’ impacting your organisation?
Sales is the lifeblood of any business. And everyone is in sales – whether you are a lawyer, accountant, professional consultant or doctor; we all have to sell. Yet, there are still negative connotations associated with ‘Sales’. You only have to look at the sales profession to see how it is often misunderstood and therefore undervalued. People outside the sales …
Setting Sales – The CEO Magazine
Jay Garcia interviews The Synergy Group’s General Manager, Tracey Bunyard … For most businesses, the main purpose of a company’s existence is to remain profitable. There are numerous ways a company can improve profitability, but the most obvious of these is through sales. Despite the immeasurable value of good sales training, companies often neglect it due to the stigma associated …
‘Sales’ needs to be championed as a high value profession
It was refreshing to read Leo D’Angelo Fisher’s article, ‘Wind in the sales’ (BRW, 18 Jan) that detailed Sales is the lifeblood of any organisation, regardless of size or sector. While the ‘Sale’ has become complex, so too has Sales Leadership. The new-age Sales Leader must develop and execute strategy, cultivate partnerships, lead teams, drive results through insight, all while ensuring …
Sales Leadership Firmly on the CSE2011 Sales Excellence Conference Agenda
Sales leadership was a key theme at this year’s CSE2011 conference. There was growing sentiment amongst delegates of the need to embrace a stronger and more focused approach to Sales Leadership development throughout Australia as well as the broader Asia Pacific region. Many of the sales professionals who attended the conference were thirsty for the latest thinking in Sales Leadership, …
Synergy presents McAfee’s Sales Transformation Case Study ‘Measuring performance on Sales Capability and Linking with Quota Performance’
Synergy is delighted to be a part of this year’s Sales Excellence Conference (CSE2011). We are not only sponsoring the conference, our CEO, Katherine Edgar will also be presenting a case study with McAfee’s Asia Pacific President, Steve Redman. Together they will share the McAfee sales transformation story, with particular focus on how to successfully measure your sales capability and …
Today’s Elite Sales Professional
Sales is the lifeblood of any organisation, regardless of a company’s size and industry. The challenge in today’s fluid and fast world, however, …
Surviving the modern sales climate
We recently released a white paper series, ‘The Modern Science of Selling’ where we explored the changing face of sales and what is required …
Developing Sales Leaders for a Sustainable future
Today’s Sales leader is under intense pressure to lift sales performance and exceed, if not at least meet sales targets …